Etiquette Tips
3 Things to do when you start...
When you start, you should decide which type of clients you want to work for – your target markets. Usually we do not suggest that you try to market your business to “everyone”. The truth is, people are more likely to hire you if they see you as an expert who specialises in what they need. You may ask yourself “Who would be willing to pay to learn this?” As your business develops, you will be able to see which type of etiquette consulting most rewarding.
The first thing on your list of promotional tools and the one item that you can’t do without is your business card. The card should reflect what you do and what you are good at. Meanwhile, you should know how to teach ‘Business Card Etiquette’.
Your website is a must. Potential clients will check you out before they approach you for service. So your website should look good and professional, and it should not be complicated for viewers to use. If you don’t have a big budget, you can use those website templates. There are quite a few for your choice. They are simple, easy and not expensive. Remember to include catchy content, use simple and balanced design. Don't forget to create a Blog in your website to give some everyday etiquette tips for your viewers to read.
